Award Winning Logo Design

April 1, 2024

Chelsea received an award for her work on the Great Lakes Data Systems logo.

Best Gradient Logo Design Winner

Chelsea Mills, the lead designer and owner of Behind Your Design, just got recognized by DesignRush for her amazing work on the Great Lakes Data Systems logo. She was awarded a Best Gradient Logo Design award, and it's well-deserved. Chelsea's dedication to her craft and her ability to bring creativity to her designs have set her apart in the design industry.

View Logo on DesignRush

Meticulously crafted, the logo seamlessly incorporates a gradient that not only captures attention but also tells a compelling visual story. The chosen gradient reflects the essence of the Michigan Great Lakes, embodying tranquility, depth, and a touch of modernity. The Best Gradient Logo Design award is a testament to Behind Your Design's ability to deliver exceptional results and sets the stage for exciting future collaborations with clients who value creativity and excellence in design.


Mills' worked with Great Lakes Data System's owner Jason Baylis to develop a fresh and new look for his company.  She carefully selected a color palette that not only pays homage to the natural beauty of the Michigan Great Lakes but also communicates the cutting-edge technology associated with Great Lakes Data Systems. The result is a logo that resonates with both the client's heritage and its commitment to innovation.


Receiving the Best Gradient Logo Design is a testament to Chelsea Mills' exceptional talent and creativity. DesignRush, known for its discerning eye in recognizing top-tier design work, has acknowledged Mills' ability to elevate the visual identity of Great Lakes Data Systems through her innovative use of gradients.


This award is not just a reflection of a beautiful design; it also acknowledges Mills' strategic approach to logo creation and is a significant milestone. The Best Gradient Logo Design is a stamp of approval, indicating that Mills' work goes beyond aesthetic appeal to deliver a strong, memorable, and effective representation of a brand. The award highlights not only the talent within the agency but also the agency's commitment to pushing the boundaries of design excellence.


Chelsea Mills' achievement in winning the Best Gradient Logo Design is a testament to her skill, creativity, and dedication to delivering exceptional design solutions. The Great Lakes Data Systems logo stands as a shining example of how thoughtful and innovative design can elevate a brand's identity. As Behind Your Design continues to make waves in the design industry, this award serves as a symbol of the studio's commitment to excellence and a promising future in the world of design.


View Additional Logos

Ready to elevate your brand with a stunning new logo? At Behind Your Design, we're passionate about creating visually captivating logos that embody your unique brand identity. Whether you're looking to revamp your logo or starting from scratch, our team of designers is here to bring your vision to life. With a focus on graphic design, web development, business cards, brochures, trade show booths, and event coordination, we're your one-stop shop for all things visual. Let's get started today!

Let's Talk!
By Chelsea Mills April 19, 2026
Exploring Sydney and Cairns in Australia and visiting Auckland, Rotorua and Taupo in New Zealand.
April 15, 2026
Custom branded golf balls are one of those promotional items that just make sense. Whether you run a golf course, a tournament, a resort, or simply want a unique way to connect with clients, they offer a fun and practical way to keep your brand in play. Golf balls are naturally tied to relaxation, leisure, and connection . That makes them a powerful marketing tool. When your logo is on something that people are actually excited to use, your brand becomes part of a positive experience. Every swing, every round, and every time someone reaches into their bag, your business is right there with them. For golf-related businesses, branded balls are an easy win. They are great for member giveaways, tournaments, pro shop merchandise, and corporate outings. If you are not in the golf industry, they still make an excellent client gift or a memorable handout that feels personal and unexpected. It is a simple way to say “thanks for your business” while staying top of mind long after the first tee. Behind Your Design has recently created custom golf balls for The Ally Challenge , Epic Machine , and Lewis & Knopf . Each one was designed to reflect the brand while still feeling clean, professional, and ready for the course. And let’s be honest, it is hard to find a promotional item with more staying power. These are not getting tossed in a drawer and forgotten. They are getting teed up, driven down the fairway, and maybe even lost in a water hazard or two. Either way, your brand is along for the ride. When it comes to marketing, combining business with leisure is a hole-in-one strategy. It builds connection in a relaxed environment where people are already in a good mood and open to engagement. That kind of brand association is priceless. If you are ready to put your brand in play, contact Behind Your Design today and start creating custom golf balls that keep your business top of mind from the first tee to the final putt.
April 15, 2026
If you’ve spent any time around kids lately or scrolling online, you’ve probably noticed one thing. Fidget toys are everywhere. From the viral popularity of NeeDoh stress ball style products to satisfying squeeze cubes and rings, these small but mighty items have become go-to tools for entertainment, stress relief, and focus. And right now, they are not just fun. They are a smart branding opportunity. Why Fidget Toys Work Fidget toys hit a sweet spot that most promotional products do not. They are: Used daily and not tossed in a drawer Helpful for focus and stress relief Appealing across ages, especially kids and teens Easy to share and talk about Whether it is in a classroom, at a desk, or during a meeting, people reach for these again and again. That means your brand gets seen again and again too. Real Examples, Real Impact We have recently helped clients turn this trend into something meaningful and memorable. Tanglewood Home Care created custom Sensory Squeeze Fidget Cubes as a thoughtful resource for individuals who benefit from tactile support. These are not just giveaways. They are tools that provide comfort, support focus, and create a positive connection back to the brand that provided them. We also partnered with Kettering University on a custom Orbit Fidget Ring. This is the kind of item students can use in class or meetings to stay engaged and focused without distraction. It is subtle, functional, and something they will actually keep. A Trend Worth Tapping Into Fidget toys are not just a passing moment. They have become part of how people manage stress and stay engaged, especially in environments where focus matters. Because they are already trending heavily online, they come with built-in attention. When your brand is part of something people already enjoy using, it does not feel like marketing. It simply fits into their daily routine. More Than a Giveaway The best promotional products are the ones people do not throw away. Fidget toys check that box easily. They are interactive, memorable, practical, and easy to customize with your brand. Most importantly, they create a positive experience every time someone uses them. Create Something People Want to Keep If you are looking for a fresh way to get your brand into people’s hands and keep it there, custom fidget toys are worth considering. From squeeze cubes to rings and beyond, we can help you create something that is not only on trend, but actually useful. Because when your brand becomes part of someone’s everyday routine, that is when it really sticks.
April 15, 2026
There’s something special about capturing a milestone moment, especially when it’s paired with a great photo. Whether it’s the excitement of closing on a new home, celebrating a big win, or marking a major life event, people want to share those moments. That’s where photo prop signage becomes a powerful and often overlooked marketing tool. Take a real estate office providing a custom acrylic sign for new homeowners. It might say something like “Just Sold!” or “Welcome Home,” while also showcasing the agent’s name and brand. Every time a client snaps a photo and shares it on social media, that brand goes right along with it. Celebrating Them While Promoting You The beauty of photo prop signage is that it doesn’t feel like advertising. It feels like part of the celebration. You’re giving clients something fun and share-worthy while naturally weaving your brand into the moment. Instead of a traditional ad people scroll past, you become part of a story they want to share. Built-In Visibility & Repetition Marketing is all about repetition and recognition. The more people see your brand, the more familiar and trusted it becomes. Photo prop signage helps make that happen in an organic way: The same sign shows up across multiple clients and celebrations Shared photos extend your reach beyond your immediate audience Your branding becomes associated with positive, meaningful moments Over time, that consistent visual presence can make a real impact.
April 14, 2026
Behind Your Design recently had the opportunity to once again partner with Medawar’s in Flint Township to create a VIP experience for their most valued customers. This is a relationship that means a great deal to us because it goes all the way back to 2009 when we first began working with their team. Over the years, our partnership has grown into one that includes trust, creativity, and a shared commitment to delivering meaningful experiences. For this event, our team handled everything from the initial invitation design and mailing, to the digital Evite and event signage, making sure every detail felt consistent and elevated from the very first touchpoint. The goal was to create something that felt special before guests even arrived. When guests stepped on site, they were welcomed into a fully transformed outdoor lounge experience inside a heated tent. The space was designed to feel warm, inviting, and luxurious , with a hand-rolled cigar station, passed hors d’oeuvres, live acoustic music, craft cocktails, comfortable lounge seating, an ice sculpture, and an interactive luxury vehicle display. It was all about creating an atmosphere where people could slow down, connect, and enjoy the evening. Inside, guests were able to browse and try on beautiful jewelry in a relaxed, social setting while enjoying cocktails and conversation. The experience was intentionally designed to feel personal rather than transactional, giving guests the space to truly appreciate the craftsmanship behind each piece. We also created curated gift bags for attendees that included thoughtful, high-end items like cigar cutters , a premium lighter , stainless steel mugs , jewelry boxes , and watch cases . Guests were entered into a drawing for a stunning diamond necklace, adding a fun moment of anticipation to the night. Inside the showroom, a coffee bar and dessert offerings from CRUST Bakery rounded out the experience. Looking back, this event is a reflection of a long-standing partnership with Medawar’s that we truly value. From their brand refresh in 2023 to years of event design and marketing support, we’re grateful to continue evolving alongside their team and helping bring their vision to life in memorable ways.
April 14, 2026
When it comes to branded promotional products, the best items aren’t just eye-catching, they’re useful, trusted, and kept. That’s exactly what makes these co-branded essentials featuring Tide and WD-40 such standout options. They go beyond typical giveaways by becoming everyday problem-solvers your audience will actually carry, use, and appreciate. Practical Products People Reach For A Tide to Go + Oxi pen is the kind of product people need in real-life moments for coffee spills before a meeting, lunch mishaps in the car, or last-minute touch-ups before an event. It’s compact, easy to store, and incredibly effective, making it something users will keep within arm’s reach at all times. Pair that with the WD-40 Precision Pen, and now you’ve covered both personal and practical needs. From fixing squeaky hinges to loosening tight bolts, this kit becomes a go-to solution for quick fixes at home, in the office, or on the road. Built-In Brand Trust = Instant Credibility One of the biggest advantages of these products is the power of co-branding with names people already trust. Tide and WD-40 aren’t just recognizable, they’re relied upon. When your brand is placed alongside them, it inherits that same sense of reliability and quality. Instead of introducing your audience to something unfamiliar, you’re aligning your brand with products they already know work. That creates a stronger, faster connection and makes your promotional item feel more valuable from the start. 
Show More