Building the Waun Law Brand From the Ground Up

September 2, 2026

There’s something exciting about helping bring a brand to life from the very beginning. When personal injury attorney Tom Waun decided to start his own firm, he came to Behind Your Design to create a brand that would make a strong first impression and help build recognition from day one.


With more than four decades of experience helping people after serious injuries, Tom had already built a strong reputation through the work he does. Our job was to create a brand identity for Waun Law that reflected that experience while giving his new firm a distinct and memorable look of its own.

Starting With a Strong Brand Identity

We started from the ground up with an original logo and a completely new website, creating a look that feels professional, confident, and established while still being clean and approachable.


One of our favorite things about the Waun Law brand is how much impact comes from keeping things simple. Clean lines, strong typography, and a bold pop of color come together to create a recognizable look without overcomplicating it. Sometimes, you don’t need a lot of extras to make a brand stand out. You just need the right details working together.


That same visual identity was carried throughout the Waun Law website and marketing materials, creating consistency everywhere someone encounters the firm.

Bringing the Brand to Life

Once the foundation was in place, we expanded the new identity across additional materials, including:

  • Business cards
  • Stationery
  • Rack cards


Together with the logo and website, each piece helps create a cohesive brand experience and makes the Waun Law name more recognizable and memorable.

Projects like this are a great example of why we love what we do at Behind Your Design. We get to work with all kinds of businesses and organizations, including attorneys and professional service providers, and help turn what they do into a brand people can recognize and remember.


Whether you’re starting a law firm, opening a new business, or giving an established company a fresh look, we can help bring everything together. From branding and website design to print materials and ongoing marketing, we’re here to help make your business look like your business.

Ready to start building your brand?

Click Here!
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