How Custom Stickers Help Your Brand
Angela Hanners • July 3, 2024
Make Your Brand Stick With Custom Stickers!

Custom branded stickers can be quite beneficial for your brand in several ways:
- Brand Visibility: Stickers act as mobile advertisements. When people use them on laptops, water bottles, cars, or other items, they showcase your brand to a wider audience.
- Brand Loyalty: Offering stickers to customers can foster a sense of belonging and loyalty. People enjoy receiving freebies, especially ones they can use and display proudly.
- Brand Recognition: Consistent exposure to your logo and brand colors through stickers helps reinforce brand recognition. When people see your logo repeatedly, it becomes more familiar to them.
- Cost-Effective Marketing: Stickers are relatively inexpensive to produce compared to many other promotional items. They offer a cost-effective way to extend your brand's reach.
- Creative Expression: Stickers allow for creativity in design and messaging. They can be tailored to different events, seasons, or promotions, allowing your brand to stay relevant and engaging.
- Word-of-Mouth Marketing: When people share or display stickers, they often spark conversations about your brand. This word-of-mouth marketing can lead to new customers through recommendations.
- Versatility: Stickers can be distributed at events, included in shipments, or given away with purchases. They're versatile in how and where they can be used, maximizing their impact.
In essence, custom branded stickers serve as small but powerful ambassadors for your brand, spreading awareness, fostering loyalty, and contributing to a positive brand image.

Let’s be honest—when’s the last time you actually looked at the “Meet the Team” section on your website? Not skimmed it. Not clicked past it. I mean really looked. If it’s been a few years, there’s a good chance that what’s up there doesn’t match the reality of your team today. Maybe Susan grew out her bangs, or Greg hasn’t worn a tie since 2019. Maybe two of the smiling faces in your header moved on ages ago—and yet, there they are, frozen in pixels like ghosts of small business past. It's nothing to be ashamed of. We've all been there. But here's the thing: your team photos aren't just filler. They're first impressions. They're trust-builders. And if they’re out-of-date, awkward, or clearly cropped from someone's wedding—well, you’re not exactly rolling out the welcome mat. Let’s talk about why updating those photos is one of the simplest, most effective ways to level up how people see your business. That “Stock Photo” Energy? Yeah, People Can Tell You know what’s worse than old team photos? Generic ones. We’ve all seen those painfully stiff group shots—everyone lined up like they’re auditioning for a corporate crime drama. Or worse, the fake handshake photos. (Why are those still a thing?) Customers and clients can smell fake a mile away. In a time when people crave authenticity—real faces, real stories—those overly polished, clearly staged images just don’t cut it anymore. What works? Real teams, real smiles, real settings. We recently worked with Women’s Integrated Health Care , which has locations in Grand Blanc, Clarkston, Davison, Fenton, Marlette, and Sandusky. Their team was incredible—warm, welcoming, and passionate about what they do. Our photo shoot focused on capturing that exact energy. Not just headshots, but moments that reflect how they care for their patients and support each other. That authenticity? It jumps off the screen.