Featured Product: Promotional Candy

June 12, 2022

Why Branded Mints and Candy For Your Business is a No-Brainer

Customized mints and candy are a fantastic and versatile way to promote any type of business! They can be placed and shown anywhere for any occasion including; meetings, tradeshows, mailing promotions, events, holidays, gift baskets, goody bags, lobby areas, and fundraisers. They are very customizable, with choices from a variety of different flavors and colors. With both sides of the wrapper useable, you have a great opportunity to convince the customer to employ your business, with logos, slogans, phone numbers, e-mails, website addresses, street addresses, a custom message, patterns, and the application of an entire spectrum of color.


Recent research with customers of businesses that offered mints reported that 71% of customers felt more valued, 61% were more likely to return and recommend the business to others, and 69% felt more highly of the business. Taste and smell are also two of the strongest senses used in the recollection of memory. Research published by The Washington Post showed that peppermint stimulates the brain, improving memory and increasing alertness while helping it relax. Meaning mints will make your business more memorable! It is proven that complementary mints and candies improve and grow your business!


Custom-wrapped mints and candies are a low-cost way for businesses to make a statement, establish loyalty and create a lasting impression. The small mints make a big impact when you have tens, hundreds, or thousands ending up in the stomach and pockets of your customers daily. Someone doesn't have to have ever been to or know of your business to make an impression with custom wrapper packaging. Maybe a stray wrapper has fallen onto the ground near a trash bin. Someone will pick it up, be curious, and read the content, before throwing it away. Leaving them thinking about your business!



A List of How Custom Mint and Candy Wrappers Can Be Used To Promote Your Business:


1. Elevate Brand Recognition

- We recognize many things mostly by colors, images, and words associated with it. Use your logo and colors and make your candies and business memorable.


2. Help Customers Share Tailored Messages

- Think Taco Bell sauce packets. Use messages like "Thanks" "Good choice" "Pick me" or let them have fun and write their own message! This encourages sharing and will spread your brand!


3. Promote Key Priorities

- Such as catering, gift cards, loyalty programs, e-stores, social media and more. Get your message and business priorities out there with the easy traveling small candy/mint!


4. Engage Consumers

- Include your call to action, a coupon code, direct them to a website, or a QR Code sending them to social media they can  follow to continually get your business on their feed. Find ways to influence your customers and get them coming back for more.


5. Promote New Products and Services

- Or old ones looking to gain traction. The good thing is that candies last a long time, meaning they can be used for years and for anything! Include them in a mailing promotion so they don't immediately throw your flyer away. They're going to want that candy.



Let's not forget the real reason everyone grabs a piece... THEY'RE TASTY!!!  Who doesn't love a free mint or piece of candy?!



Contact Behind Your Design today to get custom wrapped mints and candies to promote your business!

Rebranding with Purpose: Our Work with Cummings Property Management

January 19, 2026
Some projects mean a little more than others. Cummings Property Management is one of those. We’ve been working with the Cummings team for nearly 15 years, and our relationship goes back even further. We’ve known the family since high school, so this rebrand wasn’t just another project. When they reached out about updating their logo and website, we knew how important it was to do it the right way. Cummings Property Management has been serving community associations since 1977. What started in the Flint and Genesee County area has grown into a company that now manages more than 130 communities across mid-Michigan. Over the years, the company has evolved, but their brand hadn’t quite caught up with who they are today. The goal of this refresh wasn’t to change who they are. It was to better reflect their experience, professionalism, and commitment to communication and education. We started with a clean, modern logo that still feels timeless, followed by a new website designed to be clear, easy to navigate, and useful for boards, homeowners, and prospective clients. The site supports their focus on education and communication while presenting a professional, approachable look. We’re really proud of how this project came together. The new logo and website feel like a true reflection of Cummings Property Management and position them well for what’s next. Even better, it’s always a win getting to work with people you’ve known and trusted for so long.
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Adding a personalized touch to Joan's 70th Birthday

January 7, 2026
Behind Your Design was honored to collaborate with Gerych’s Flowers & Events on a stunning 70th birthday celebration that blended elevated design with deeply personal touches. Hosted at the chic and modern MAD NICE , this event was a beautiful example of how the right details can transform a milestone birthday into an unforgettable experience. This celebration came together thanks to an incredible group of collaborators: Floral & Event Design: Alexis Gerych, Kristen Sims, Jon Gerych Rentals: Gerych’s Flowers & Events Lighting & AV: Band Ayd Venue: MAD NICE Cake: Frost This by Amy Adams-Means Signage & Accessories: Behind Your Design Photography: Emily Engler The Power of Personalized Details Behind Your Design created several custom pieces for the event, each designed to feel intentional, meaningful, and seamlessly integrated into the overall aesthetic. These details played a big role in making the celebration feel one-of-a-kind.

Behind the Lens: Capturing JPO’Sullivan Distributing for an Exciting Year Ahead

January 7, 2026
 In July 2025, Behind Your Design had the pleasure of partnering with John P. O’Sullivan Distributing, Inc. for a full-day photoshoot celebrating some exciting milestones for the company. The shoot highlighted several key initiatives, including the Yuengling draft launch , upcoming bottles and cans launch on January 12, 2026 , and President/Owner Joanie O’Sullivan-Butler’s upcoming role as Chair of the Michigan Beer and Wine Wholesaler’s Association . We also captured content for their management team and website.

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By Chelsea Mills • January 3, 2026
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