Over 44 Years In Our Community

  • By Chelsea Mills
  • 23 Jan, 2015

Tia Helita's has an authentic family atmosphere and a dish for everyone

Tia Helitas Mexican Cuisine in Flint, Michigan
Tia Helita’s has been a Flint staple since 1970 when the restaurant first opened on Fenton Road in Flint. Growing up on the east side of Flint, in Burton, my family frequently went to both of the locations, the other being on Richfield Road near Western Highway. Some of my favorite dishes from when I was little are still my favorite dishes today. The chips and salsa are still exactly the same today as they were years ago, and I found out they still use the same recipe from when the restaurant first opened. I can even remember when it was in the small white building on Richfield, with parking behind the restaurant and with an entrance through the kitchen…just like if we were going to Grandma’s house. Tia Helita’s has always had that safe, family-welcoming atmosphere.

I had the pleasure of meeting and sitting down with Monica Reed, one of the third generation owners of Tia Helita’s. Monica has been working in the restaurant since she was 13 years old. She told me that “the best thing about a family business is having your family be part of it. Although it can be hard at times, you always know your family has your back.” My friend Tom Hicks joined me for lunch; his 46 year- old, Flint-based company has always enjoyed catered lunches from Tia Helita’s, and the restaurant also hosted their company Christmas party there too.

For those who don’t know, Tia Helitas has a full, authentic Mexican menu, which includes prime T-Bone Steaks, and their famous BBQ Ribs. Many patrons don’t realize that the BBQ sauce is homemade, the recipe including Dos Equis Beer and other special spices to make it sweet yet savory. There is full bar service with amazing margaritas and a full line of domestic and imported beers. Once the lunch rush was over, Monica was able to sit down with us so we could ask her a couple questions about her family business. Some of them included the following:

What is your favorite dish to serve?

“The fajitas, hands down, are one of the most popular dishes we serve because they come with all the sides and include chips and salsa. Another one of my favorites is the Carnita Taco Dinner which [consists of] pork taco, topped with Piico de Gallo and cilantro,   and served with rice, beans or famous stew beef, Carne Guisada.”

What is your favorite dish to make?

“I love the fish tacos and the shrimp tacos! It’s funny because when I am talking to a table [of customers,] explaining some of the dishes they have not tried, the guests will listen to me, but they always go back to order their favorites. It’s hard for people to try new things when they have their minds set on one of our favorites. But if they do venture out and try it, they love it, and it usually becomes part of their new favorite list.”

What dish do the customers rave about?

“The Wet Beef Burrito, hands down. It’s made with our Carne Guisada and our guests absolutely love it. We start cooking it every day at 7:30 AM, along with all our food. Everything is made fresh each morning.”

What is the oldest recipe or dish, one which has been served continuously since 1970?
“My grandparents opened the restaurant with the exact same Carne Guisada, Chips and Salsa recipes we still use today. Those definitely hold a special place in our kitchen and in the hearts of our guests.”

What is one thing you’d like people to know about your restaurant?

“[At] our restaurant, we welcome everyone like family. We want to have the same feeling and atmosphere as our grandparents did years ago. Although many of our guests come back for their favorite dishes, we are continuously introducing new items on the menu or in the bar. As a result, some of those new items have become new favorites, such as our seafood burrito and seafood enchilada.

Oh! Another thing I keep meaning to add to the menu is sliced avocado. Our guests know they can order guacamole, but they don’t know they can order sliced avocados, which are an amazing addition to any of their favorite dishes.”

Can you rent out your restaurant for parties?

“Of course! We have two banquet rooms, which seat 35-40 people and also have our large dining area which seats 80 people for big parties. We also have the ability to host fundraisers for different groups. We believe that it is important to give back to the community which supports us… that is one of our core values.”

What is something you’d like people to know about your catering?

“We can deliver the food right to your door or venue. We even have the ability to stay onsite and service the food if you’d like. We also have many guests who come and pick up food for parties they are having, from First Communions, to Super Bowl [ functions] or even a low key Friday Family Game Night.”
“Many of our patrons have become family and that’s what make us happy; we pride ourselves in good Food, Drinks, Family and Friends!” Monica Reed, 3rd Generation Owner of Tia Helitas.

Around The Town with Chelsea

By chelseajaie 20 Oct, 2017
Did you know………Every year, 2 million American workers report having been victims of workplace violence. ( http://www.nsc.org/Measure/Pages/Workplace-Violence.aspx )
 
From 2000 through the first half of 2016, more than 600 people were killed in 213 active shooter events identified by the Federal Bureau of Investigation.  Unfortunately, this hits even closer to home. In 2016 two young women were fatally shot while at work in Genesee County. This seminar has been in the making since that terrible tragedy last year, unfortunately in the wake of the Las Vegas tragedy, this topic is all too relevant today.  
 
On Thursday, October 26, 2017, Behind Your Design will be hosting a seminar on Workplace Violence Safety. Please see the attached link and flyer to sign up. RSVP is necessary as seating is limited.
By chelseajaie 03 Oct, 2017

A t Bella Vita, exceeding the expectations of the residents is simply the beginning. Having a quality life in our later years is the least we all should expect. Bella Vita is committed to providing an environment that allows one to feel independent, with the assistance of its highly trained care group.  

By chelseajaie 02 Oct, 2017

Today family businesses have a competitive edge that could hardly be anticipated. As millennials continue to take up over one third of the workforce, many of these individuals are looking for more out of a career than a paycheck. In this new arena, family businesses have an edge in building a sustainable footprint because of the personal connection between the family and the community they serve. 

A textbook example of this is Peabody Insurance Agency, a company with a history of serving the community since 1919. In the last year Peabody Insurance has grown the team to include two new family hires, Grace and Brandon, and has completely remodeled its office.

“In order to thrive in today’s competitive environment, I believe it’s important for businesses to give the next generation a voice in how we should work and serve our customers,” explains Jim Peabody, partner of Peabody Insurance in Fenton. “Our team has developed a culture of collaboration, where insurance knowledge is fused with new ideas, processes and tools.”

Peabody Insurance is now one of the most capable independent agencies in the state, with the development of an interactive safety app, DocuSign, virtual meetings and a client portal. “Many of our features have the goal of saving our clients time and money. Customers have the ability to choose how they want to do business with us,” Jo Schofield, account executive, explains, “and our customers enjoy supporting local businesses because they know those dollars are going right back into their hometown.” 

By chelseajaie 29 Sep, 2017
Written by: Andrea Kehoe
By chelseajaie 23 Aug, 2017
Behind Your Design recently had the pleasure of designing a new responsive website for Image Flow Media. Image Flow is a full service commercial production company serving the metro Detroit Area. They are constantly pushing themselves, their equipment and their approach to the edge. Image Flow is a solutions-oriented team with a proven ability to get things done while managing multiple projects. They're experienced, passionate, motion graphics artists and video editors, looking to continue expanding their knowledge in all areas of production. 

 To see example of their work please click here  . Contact us at   Behind Your Design   to help you design your next website.

By chelseajaie 09 Aug, 2017

Starting a new business? Looking to give your current logo a 'refresh'? It can be easy to just think  'I need a logo!'  - what you are saying is that you want a graphic representation of your business to use on your marketing materials. What you  need however is a memorable overall ' brand' that will attract customers to your business. Luckily, at Behind Your Design, we can help you with all your needs, even the ones you don't know yet.

How do I create a brand? 

It's important to know your brand values and aspirations. Basically, your WHY? What made you start your business in the first place? What problem are you solving and what are your passions? Long term, where do you want to be in 2, 5, 10 years? The answers to those questions are the core of your brand. We want to give you the tools you need to reach your greatest potential.

Next, we'll work on the personality of your brand. What will your brand look like? Sound, feel, act like? Knowing your business' personality allows it to shine through everything we do. It also helps narrow down your target customer and decide how your business will interact with them. Appealing to a certain audience makes marketing efforts meaningful and effective.

Consistency is key. We work together to create an entire brand concept and easy guidelines to follow. Colors, fonts, patterns... Anything to make your look consistent will be part of your brand. Then, we use those elements across all platforms (website, social media, business cards, etc) to ensure your voice, mission and design flow fluidly and works together.

Once you've created this brand, it's time to go beyond that and uphold the reputation. Your customers have to truly believe in your brand, just like you do, and will, in turn, become loyal advocates of your business. Not only will they stay local to you but they'll also recommend you to others.

Your business is so much more than just a logo. We believe building a solid brand can become a company's greatest asset, so we cover every step:

  • Web Design
  • Graphic Design
  • Email Marketing
  • Facebook Marketing
  • Mobile App Design
  • Trade Show Booth Design
  • Custom Photo Gifts
  • Speaking Engagements
To view our design portfolio, click here.

By chelseajaie 25 Jul, 2017
Behind Your Design is excited to announce the launch of JDLab's new responsive website and logo design. JDLab is a family owned business dedicated to delivering high quality work in every department. Founder J.D. Hicks’ goals in 1950 remain their goals today:  "Provide every professional photographer with the highest standard of quality and service, and to work as partners to help studios grow as successful businesses."   To learn more about what JDLab can do for you please click   here . Contact us at   Behind Your Design   to help you design your next website.
By chelseajaie 18 Jul, 2017
Behind Your Design is excited to announce that we have created a new logo for Wayne Contracting Services, LLC. Wayne Contracting Services, LLC is a licensed and insured construction company providing a variety of construction and remodeling services to SE Michigan. Give them a call for all your contracting and remodeling needs! If you are in need of a new logo contact us at  Behind Your Design   today to get started!

By Chelsea Mills 18 Jul, 2017
Join the growing team at Behind Your Design at 100 S. Adelaide St. in Fenton, Michigan!

- 40 Hours A Week (Mon-Fri - 8:30 AM - 4:30 PM with working lunch)
- Paid Holidays
- Opportunity for 401k Retirement Matching
- Must be able to multi-task, delegate and prioritize jobs that come in
- Must be able to track time spent on projects
- Responsible for ordering from vendors
- Responsible for managing multiple tasks and keeping jobs moving forward by following up with clients and our designers
- Friendly pleasant personality
- Responsible to answer phones, greet customers, take messages and packages
- Team environment
- Time Management and Organizational Skills
- Matching expenses/orders with client billing
- Approximately 25% of the job will be coordinating photo booth jobs including contracts, graphics, staff, programming booths, posting photos, burning DVD’s and communicating with clients.

Technical skills needed, but not required to apply, we would train qualified applicants:
- HTML Email Blasts (Constant Contact, MailChimp)
- Website Building
- Basic Photoshop Skills
- Professional Email Skills
- Word, Excel
- Asana Task Management System
- Social Media Posting
- QuickBooks

Click Here to Apply

By Chelsea Mills 11 Jul, 2017
Behind Your Design recently had the pleasure of designing a new website for Bennett Communication Solutions. Bennett Communication Solutions is a local family company that opened its doors in 1945. They provide telephone answering services, remote receptionist services, voice mail, and other services to meet the needs of their business customers. While they maybe local they have clients nationwide. Their clientele includes health care services, property management and real estate, contractors and of course business professions. To learn more about their services please click here . Contact us at  Behind Your Design  to help you design your next website.
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