Crafting Ypsilanti's Holiday Magic: A Logo Design Journey

Chelsea Mills • January 8, 2024

Ylondia from BrandHrt Evolution reached out to our design studio seeking a unique logo for a special holiday event in Ypsilanti. With a vision of capturing the town's festive spirit, she emphasized the importance of blending local elements with holiday cheer. Our design team collaborated closely, drawing inspiration from Ypsilanti's holiday and community vibe.


Behind Your Design dove into the unique charm of Ypsilanti, drawing inspiration from the festive atmosphere that envelops the community during the holiday season.


After numerous brainstorming sessions, we presented Ylondia with a selection of logo options. Each design aimed to blend the festive spirit with Ypsilanti's identity. Ylondia's enthusiasm was contagious as she carefully reviewed the designs, offering insightful feedback that allowed us to fine-tune the logo further.


The finalized design became more than just a symbol for the event; it evolved into a part of the town's holiday celebration. Featuring festive decorations, the logo shows the joyous holiday atmosphere that awaited attendees. It seamlessly transitioned into banners, digital promotions, and various event materials, becoming a unifying visual element for the entire Ypsilanti community.


Ylondia expressed her gratitude for our team's dedication to bringing her vision to life. The logo, she noted, not only met but exceeded expectations, contributing significantly to a visually captivating and memorable holiday celebration. It became the drawing residents and visitors recognized to join in the festive spirit, making the event an unforgettable experience for all involved.


In the end, the collaboration with Ylondia and BrandHrt Evolution transcended a mere design project; it became a shared commitment to creating a meaningful experience for the Ypsilanti community during the holiday season. The logo became a symbol of unity, joy, and celebration, leaving a lasting impact on the town's holiday festivities.

Watch this video showcasing what the event is and how they used our creation!

Want to know more? Give us a call at (810) 373-9293 or send a message at www.behindyourdesign.com/contact

Contact Us!
A black blanket is sitting on a white chair
October 2, 2025
Experience Buttery Soft Comfort
By Chelsea Mills September 24, 2025
Reaching the Skies with Stunning Design: How We Partnered with Covenant Aero When Covenant Aero came to us, they had a bold mission: “The Gospel through Aviation”, using aviation as a tool to reach people in remote places with hope, faith, and help. What they needed was a visual presence and communications strategy that could soar just as high as their planes. That’s where our team stepped in. Chelsea and Matt got the opportunity to visit and fly over to the airport hanger and hang the vinyl decals on the wall. Check out the video to see what happened. Here’s a look at what we delivered—each piece designed to help Covenant Aero reach more people, strengthen connections, and keep their mission soaring.
By Chelsea Mills September 18, 2025
๐ŸŽฉ Hats Off to Your Brand! Want your brand to stand out in style? Imperial Headwear has you covered (literally). Their hats and belts aren’t just great quality—they’re the kind of pieces people actually want to wear. With endless options for fit, fabric, and color, you can create a look that’s 100% your brand. ๐Ÿงข Custom Hats Everyone Loves From the classic Wrightson Rope Cap to the versatile Habanero 6 Panel and the trendy Wingman, Imperial’s hat lineup is full of favorites. Add your logo or design, and you’ve got gear your team, customers, or event guests will be excited to show off. ๐Ÿ‘– Belts That Bring It All Together Pair your hats with a custom belt to really pull the look together. With embroidered designs and full-grain leather accents, options like the Front Nine, Texas Flag, and Putting Green belts add just the right finishing touch. โœจ Whether you’re gearing up your staff, creating giveaways, or adding fresh merch to your lineup, Imperial makes it easy to elevate your brand with products people will actually use and love.
By Chelsea Mills September 17, 2025
Pancakes with a Purpose: Support the LAFF Pathways Trail
By Chelsea Mills September 4, 2025
Transforming Salon & Spa at the Park’s Identity: Branding, Web, Print & Email Solutions
By Chelsea Mills September 4, 2025
Turn Everyday Reminders into Brand Builders
Show More