A Beautiful Place to Live…A Beautiful Life

November 2, 2018

Meet the Residents of the Newest Facility in Grand Blanc

E mployees and residents of the Bella Vita Senior Living facility in Grand Blanc truly love the place where they work and live. Bella Vita enriches the residents ’ lives with nature, art, music, a movie theater, entertainment and wonderful food in a safe and secure atmosphere.

“ Our family-orientated care environment allows us to provide individual care plans for our residents, so each resident gets exactly what they need, ” Mary Ketterer, executive director, explains. “ Not only do the residents and their families enjoy the beautiful environment, our staff does as well! ”

The resort-style, state-of-the-art facility quickly gained residents when it opened its doors earlier this year. Bella Vita is excited to announce it is building another new facility in Hartland, on M-59 just east of U.S. 23, which is slated to open in the summer of 2019.

Learn more at www.BellaVitaLiving.net.

Meet the Bella Vita Senior Living Residents

Colleen Merrithew loves the outdoors, socializing with friends and spending time in the arts and crafts room. She is the little Southern belle and always makes sure everyone is included. Colleen enjoys dressing to the nines, and her clothes and jewelry are always impeccable. She is truly a special lady whom everyone enjoys spending time with.

“ I love the active lifestyle my mom (Colleen) has at Bella Vita, and she is truly cared for and treated with love and respect. She loves the caregivers and administrator; they feel like family. ”
– Rebecca Anderson

Gerry Hohn is the resident sports fan at Bella Vita. She is full of spunk and you can always catch her watching the Detroit Tigers whenever they are on TV. The other part of her day is spent working on her various art projects, which she loves to share with her friends and caregivers. Her charismatic personality resonates with everything she does, and you will never find her sitting alone in the dining room at mealtime.

“ I ’ m amazed at the kindness of all the caregivers at Bella Vita. There are always such a variety of activities throughout the day. Each family member is always welcomed by their first name. It ’ s truly heartwarming. ”

– Nancy SeKrenes,
Hohn ’ s Daughter

From Trends to Touchpoints: Making Branded Merch Work Smarter

February 5, 2026
Branded merchandise is more than a giveaway. When used strategically, it becomes a marketing tool that builds visibility, connection, and loyalty. According to PPAI Research, 83% of business leaders say branded merchandise improves brand recall and campaign performance (PPAI Research, 2025). The key is thinking beyond the logo and choosing products people will actually use. 

Top New Promo Items from PPAI: Matt & Chelsea’s Favorite Finds

February 4, 2026
Matt and I traveled to Las Vegas last month to the PPAI Show where our suppliers and manufacturers from around the world come to showcase their new and current products, educate us on trends for the upcoming year and learn more about what we are hearing is important to you, our customers. We will be featuring these products we saw and more over the next couple months in our newsletters and on our social media channels. If you'd like to schedule a time to come in and check out all the samples we brought home, just let us know! We'd love to show you what we found.

Preparing for expo and trade show season without the stress

February 4, 2026
Expo and trade show season is an exciting time for many businesses. It is your chance to show up in person, meet potential customers, and put your brand front and center. It can also feel overwhelming when you start thinking about everything that needs to be done. From booth design and signage to giveaways and marketing materials, there are a lot of moving parts. That is where planning ahead and having the right support can make all the difference. Behind Your Design works with businesses every year to help make expo season easier and more successful. Start with clear goals Before anything is designed or ordered, it helps to define what you want to get out of the show. Are you focused on generating leads, building brand awareness, launching something new, or making connections? Behind Your Design helps clients walk through these questions, because your goals should help guide every decision. When your goals are clear, it becomes much easier to determine what your booth should look like, what materials you need, and what giveaways will make the most sense.

Rebranding with Purpose: Our Work with Cummings Property Management

January 19, 2026
Some projects mean a little more than others. Cummings Property Management is one of those. We’ve been working with the Cummings team for nearly 15 years, and our relationship goes back even further. We’ve known the family since high school, so this rebrand wasn’t just another project. When they reached out about updating their logo and website, we knew how important it was to do it the right way. Cummings Property Management has been serving community associations since 1977. What started in the Flint and Genesee County area has grown into a company that now manages more than 130 communities across mid-Michigan. Over the years, the company has evolved, but their brand hadn’t quite caught up with who they are today. The goal of this refresh wasn’t to change who they are. It was to better reflect their experience, professionalism, and commitment to communication and education. We started with a clean, modern logo that still feels timeless, followed by a new website designed to be clear, easy to navigate, and useful for boards, homeowners, and prospective clients. The site supports their focus on education and communication while presenting a professional, approachable look. We’re really proud of how this project came together. The new logo and website feel like a true reflection of Cummings Property Management and position them well for what’s next. Even better, it’s always a win getting to work with people you’ve known and trusted for so long.
Closeup of gray sweatshirt with embossed script text reading Las Vegas

Embossed Apparel Is Finally Within Reach

By Angela Hanners • January 8, 2026
A modern decoration method with low minimums and major impact

From Ecommerce to Engineered Solutions: Our Work with Benecor

By Chelsea Mills • January 7, 2026
At Behind Your Design, we enjoy working with companies that are clear on who they are and ready to make sure their marketing reflects it. Benecor was a great example of this. Benecor is a national, family-owned systems integrator that works with Tier 1 and Tier 2 suppliers across multiple industries. Their previous website leaned heavily toward an ecommerce experience, but it did not fully communicate what truly sets them apart: custom-engineered fueling and storage solutions designed around each customer’s operation. Our objective was to shift Benecor’s brand and website from a product-first approach to one that clearly highlights their engineering expertise, problem-solving process, and long-term partnerships. 
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